Mike Allton

St. Louis, MO Content Marketing Practitioner
About

I love to teach others how to better leverage the internet and content to promote their business. Specifically, I provide articles and guidance on how to create blog and other content that helps increase website traffic, generate leads, and convert those leads into sales.I maintain a blog and article archive at The Social Media Hat, but my primary focus is serving as the Chief Marketing Officer for SiteSell, where we help entrepreneurs and bloggers get their online businesses started.We have recently launched a new product called SBI! for WP which is specifically designed to help WordPress users build and grow their business. You can read my full review of SBI! for WordPress as well.PublicationsThe Unofficial Book On HootSuiteThe Ultimate Guide to Writing Epic ContentAvailable CoursesGoogle+ University - http://thesmh.co/GooglePlusUSuggested CirclesSocial Media NewsContent Marketing InformationBlogging TipsTechnology DiscussionSuggested ArticlesThese are articles that I often recommend and reference:Blog Promotionology, The Art & Science of Blog PromotionHow Not to Use Google+HootSuite vs. BufferHow to Set Up HootSuiteScheduling Google+ PostsThe Ultimate Guide to the Perfect LinkedIn ProfileBackground I'm originally from Ohio where I studied Computer Science and History at The Ohio State University and Bowling Green State University. I've had a long career in IT, including PC Repair, Server configuration, networking, sales, websites and more. But in 2012, I discovered a passion and talent for writing and teaching Content Marketing.I now live in St. Louis with my wife and two adorable daughters, along with two Birman cats. I blog weekly, am working on a blogging course, and will have a new book on Content Marketing out later this year.Hangouts and Interviews and Panel DiscussionsI am available to participate in broadcast Hangouts, Blabs and Interviews on a limited basis. If you would like to schedule an appearance, please contact me with your interview format and schedule.Training and ConsultingWhile I am not currently accepting new clients, if you need help with something, please reach out. I may be able to provide the answer you need, direct you to the right resource, or refer you to one of my colleagues who can better assist you.HootSuite Author & Solution ProviderWith HootSuite, larger businesses, organizations and enterprises can set up social media dashboards used for not only promoting content, but also social listening, customer service, prospecting, and internal team communication. I am a Certified HootSuite Professional and have written extensively to help businesses set up their HootSuite accounts and train staff on how to create a Social Media Command Center.More casual and individual HootSuite users are encouraged to review my #HootSuiteSeries for HootSuite tips, guides and best practices.Tags: #SocialMedia #Google+ #LinkedIn #Twitter #Facebook #HootSuite | #ContentMarketing #Blogging | #WebsiteDesign #WebDev #Drupal #CMS | #SEO #SEM 

Skills
  • Blog Coaching
  • Social Media Strategy
  • Google+ Consulting
  • Facebook
  • LinkedIn
  • Twitter
  • Search Engine Optimization
  • Internet Marketing
  • Hootsuite
Links